1. Information We Collect

We may collect the following types of information:

A. Personal Information You Voluntarily Provide

You may provide personal information when you:

Contact us through forms or email
Subscribe to newsletters or marketing communications
Submit warranty or product inquiries
Download catalogs or manuals
Use dealer locator tools
Participate in promotions or surveys

This information may include:

Full name
Email address
Phone number
Company name
Mailing address
Province or territory
Any information you choose to include in communications

B. Automatically Collected Information

When you visit our website, we may automatically collect certain technical information, including:

IP address
Browser type
Device information
Operating system
Pages viewed
Date and time of access
Referring websites
Website usage behavior

This information helps us improve website functionality, security, and user experience.

C. Cookies and Tracking Technologies

Our website may use:

Cookies
Analytics tools
Pixel tags
Session tracking technologies

These technologies help us:

Understand website traffic
Improve site performance
Remember user preferences
Measure marketing effectiveness

You may disable cookies through your browser settings; however, some features of the website may not function properly.

2. How We Use Your Information

We may use collected information to:

Operate and maintain the website
Respond to inquiries and customer service requests
Send newsletters or promotional communications
Improve website performance and content
Provide access to catalogs, manuals, and product information
Monitor website security and prevent fraud
Comply with applicable Canadian laws and regulations

We do not use personal information for unlawful profiling or discriminatory purposes.

3. Firearm Product Information Disclaimer

Revolution Armory provides information regarding firearms and related products for informational and marketing purposes only.

Our website:

Does not process firearm sales directly
Does not conduct firearm transactions online
Does not complete transfers of firearms through the website

All firearm purchases, where applicable, must be completed through authorized and properly licensed dealers in accordance with applicable Canadian federal, provincial, and local laws.

Users are responsible for ensuring compliance with all firearm ownership, licensing, transportation, and storage laws within their jurisdiction.

4. Canadian Privacy Compliance

Revolution Armory operates in Canada and strives to comply with applicable Canadian privacy legislation, including the:

Personal Information Protection and Electronic Documents Act (PIPEDA)
Applicable provincial privacy laws

We collect, use, and disclose personal information only for reasonable business purposes and with appropriate consent where required by law.

5. Sharing of Information

We do not sell your personal information.

We may share information with trusted third parties only when necessary, including:

Website hosting providers
Email marketing platforms
Analytics providers
IT and cybersecurity providers
Legal or regulatory authorities when required by law

All third-party providers are expected to maintain appropriate confidentiality and security measures.

6. Email Marketing and Communications

If you subscribe to our newsletter or marketing communications, you may receive:

Product updates
Catalog releases
Promotions
Company announcements
Dealer information

You may unsubscribe at any time by:

Clicking the unsubscribe link in emails
Contacting us directly

We comply with Canada’s Anti-Spam Legislation (CASL) regarding commercial electronic communications.

7. Data Retention

We retain personal information only as long as necessary to:

Fulfill the purposes outlined in this Privacy Policy
Comply with legal obligations
Resolve disputes
Enforce agreements

When information is no longer required, we securely delete or anonymize it where reasonably possible.

8. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information against:

Unauthorized access
Disclosure
Misuse
Loss
Alteration

However, no method of internet transmission or electronic storage is completely secure, and we cannot guarantee absolute security.

9. Third-Party Websites

Our website may contain links to third-party websites, dealer websites, manufacturers, or social media platforms.

We are not responsible for:

The privacy practices of third parties
Third-party website content
External website security

Users should review the privacy policies of any external websites they visit.

10. Dealer Locator Services

Our website may provide dealer locator tools or dealership information for convenience purposes.

Dealer information may be supplied by third parties or authorized distributors. We do not guarantee:

Dealer inventory
Pricing
Product availability
Dealer licensing status

Users should contact dealers directly for the most current information.

11. Children’s Privacy

Our website is not intended for individuals under the age of majority in their province or territory.

We do not knowingly collect personal information from minors. If we become aware that information has been collected from a minor without appropriate consent, we will take reasonable steps to remove it.

12. Your Rights

Subject to applicable Canadian laws, you may have the right to:

Request access to your personal information
Request corrections to inaccurate information
Withdraw consent for certain uses
Request deletion where legally applicable

Requests may be submitted using the contact information below.

13. International Visitors

Although Revolution Armory operates in Canada, visitors may access the website from other countries.

By using the website, you understand that your information may be processed and stored in Canada or other jurisdictions where our service providers operate.

14. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect:

Legal changes
Operational updates
Website improvements
New services or features

Updated versions will be posted on this page with a revised effective date.

Continued use of the website after changes are posted constitutes acceptance of the updated policy.

15. Contact Information

If you have questions regarding this Privacy Policy or your personal information, please contact:

Revolution Armory
Canada

Email: info@revolutionarmory.com

16. Governing Law

This Privacy Policy shall be governed by and interpreted in accordance with the laws of Canada and the applicable laws of the Province in which Revolution Armory operates, without regard to conflict of law principles.